7 Ways to Grab Your Customers’ Attention
Marketing your business and brand can help attract and retain customers. Effective marketing strategies can change as wildly as tech can. Most companies have seemingly shifted to social media marketing, a strategy that barely existed a few years ago. The massive amount of marketing tools available today can overwhelm small businesses. However, understanding how some […]
How Nonprofit Orgs Can Leverage Instagram Influencers in 2021
Marketing techniques are always changing, but they’re based on timeless principles that get results. Today’s influencer marketing trends are a new twist on the oldest marketing trick in the book: word-of-mouth advertising. Instead of turning to friends and family, though, people are now looking to social media influencers and celebrities for recommendations on what to […]
Immaculately Clean SEO Strategy: Sustainability Is the Key
Organic traffic is equally important as paid advertising for every successful marketing strategy. Putting a lot of effort into organic SEO will improve your ranking in the long run, and consequently, drive more traffic to your website. Besides basic SEO stuff, such as keyword research, there are many other aspects and factors necessary to develop […]
Nonprofit 101: The Best Ways to Collect Donations
When it comes to collecting donations for your nonprofit organization, you don’t have to depend on traditional ways anymore. The traditional ways to collect donations for your nonprofit are still great ways, but it could be frustrating to manually try to find individuals and company heads to pay. Here are some better ways to collect […]
Understanding the Importance of Ethics in Digital Marketing
More and more people are starting to realize how important doing business ethically is and it looks like this is spreading to the marketing domain as well. This means that the approach people take in digital marketing has changed a lot since companies first started promoting their brands on the web. But how important is […]
Stepping into a Better Future with Sustainable Product Design
If you’ve been paying attention, you probably know just how big of a problem pollution is at the moment. Poisoning the air, water, and soil we rely on to survive is definitely not a good idea and we’re all supposed to come up with ways to contribute to saving the planet. One of the best […]
5 Best Contest Apps for 2021: How to Create Social Contests that Succeed
Congratulations, you win! Running a social media contest is an excellent way to get people interested in your brand, grow your email list, and engage your audience. After all, everybody loves the chance to win something for free, and they don’t mind giving up some personal information to do so. But while plenty of brands […]
Kim Le: Healthy SuperFoods on The Rise; How Prime Roots Raised $4M
Listen to our exclusive interview with Kim Le: Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud The recent surge in plant-based meat alternative options must have key players in the meat industry shaking in their boots. With newer products as tasty as—if not tastier than—the real thing, environment-conscious consumers and many fast food retailers are […]
