How Kind Karma Launched Their Ethical Fashion Social Business (interview)

Interview with the founder of Kind Karma, Laurinda Lee

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In this interview we talk with the founder of Kind Karma, Laurinda Lee, about how she launched Kind Karma, lessons learned, and processes that helped her grow her social business.

The first few years running your own business are no easy task.

Laurinda started crafting jewellery when she herself was a youth but it wasn’t until last year that she decided to implement those skills towards building a business.

Surrounded by entrepreneurs, starting a business had always been a lifelong goal but for her, giving back and ensuring positive community impact were the ultimate motivating factors and so, she adopted the social enterprise model to craft her own form of change.

Today, Kind Karma Company partners with local organizations with similar goals to employ local at-risk and transitioning homeless youth to handcraft quality jewellery.

Proceeds from all sales are returned to employees to support their individual goals and aspirations with the hope that as these youth transform into successful adults, they too, will have the ability and motivation to continue to pay kindness forward.

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I was fired from my first job and after 10 years working at WebMD I had an epiphany while in Costa Rica. I started my second business, Change Creator, to help early-stage social entrepreneurs grow a profitable impact business through our signature program, Captivate, magazine and podcast. To date, I've had the privilege of talking with people such as Jay Shetty, Seth Godin, Muhammad Yunus, Richard Branson, Arianna Huffington and so many great minds.
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