#Hashtag Marketing: How To Boost eCommerce Brand Awareness
Marketing is no longer about the stuff that you make but the stories you tell.”—Seth Godin Living online has become the norm. Whether people are attending virtual lectures, buying birthday gifts or getting groceries delivered, it’s clear that eCommerce now plays a vital role in day-to-day life. This is great news for anyone in eCommerce. […]
Rob And Kennedy: Sell More With Email Marketing That Works
Listen to our exclusive interview with Rob and Kennedy: Change Creator · Rob And Kennedy: Sell More With Email Marketing That Works Is your email marketing actually working for you? What’s missing, what can you do better to help earn more sales? We got in touch with 2 high energy email marketing experts who […]
Adam And Danielle: 3 BIG Things That Exponentially Drive Sales Online Today
Change Creator · Adam And Danielle: 3 BIG Things That Exponentially Drive Sales Online Today Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud Everyone wants quick wins and big success. But what steps can we take to exponentially drive more sales? Adam and Danielle, co-creators of Captivate, discuss 3 critical steps […]
Adam & Amy: How to Take a Stand with Your Brand and Not Lose Sales
Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud Personal beliefs vs business beliefs? Where do we draw a line between the two? Will we lose sales if they get to close? In this episode, Change Creator cofounders Adam and Amy discuss how to put your values into your business & in […]
Adam And Amy: Marketing is Not Just About Numbers and Big Audiences
Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud Many of us believe that if we have a website, numerous social media accounts, and learn a few marketing ‘tactics’ our business will suddenly take off. We spend so much time on tactics and distribution (should I start a podcast? what about Pinterest? What about Instagram?) that we […]
Adam & Danielle: What is the Backbone of a Great Marketing Strategy?
Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud What is the backbone of a great marketing strategy? Adam and Danielle discuss what every business MUST have to position their business right, create smart content, build relationships and ultimately win the hearts and wallets of the people they serve! We also recommend: Greg Shepard: Should You Be […]
The Unique Marketing Challenges of Social Entrepreneurship
Social entrepreneurs come from all sorts of backgrounds. From finance to the arts, social entrepreneurs like you have identified something that society is missing and push tirelessly to fill the gap. Even with their varied experiences, there’s one thing that most social entrepreneurs have in common: marketing is relatively new to them. Despite this gap, […]
Jon Macdonald: Get More Sales Through Smart Optimization of Your Existing Website Traffic
Listen to our exclusive interview with Jon Macdonald: Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud What if you could increase you monthly revenues without spending more on ads? What if you could just optimize what you already have and jump your sales up monthly? We decided to talk with Jon MacDonald, […]
Adam & Amy: Why You Should Stop Thinking Like a Marketer
Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud Have you ever felt like taking a shower after seeing so many spammy ads? It makes you not like the idea of marketing sometimes or gives the wrong impression. What if you stopped thinking like a marketer for your business? Change Creator Co-founders, […]
Tom Kulzer: Email Marketing Trends and Strategies Learned From 20 Years of Experience
Listen to our exclusive interview with Tom Kulzer: Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud What can you do to increase trust and engagement with your email strategies? Tom Kulzer is the founder of Aweber which started 20 years ago and he has some key insights for entrepreneurs. We also recommend: […]
8 Ways To Use Your CRM To Boost Your Influencer Marketing
The more customers turn to ad-blocking software, skip over ads on their DVR or simply ignore advertising messages, the greater the importance of effectively utilizing influencers becomes in marketing campaigns. Fortunately, CRM platforms are making it easier than ever to effectively identify and utilize the influencers who best fit your brand. Here are eight ways […]
How to Build Awesome Email Automation Funnels
Building an online presence can be a challenge, and chances are, that if you want to make it big, you’ve been looking at email funnels. But how high do you rank the importance of your email list? Automation funnels are triggers that can send out emails when a particular action takes place. For example, let’s […]
Gessie Schechinger: Earn More Revenue with Smart Selling and Tech
Listen to our exclusive interview with Gessie Schechinger: Change Creator · Gessie Schechinger: Earn More Revenue with Smart Selling and Tech Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud What are some strategies you can consider and test to sell better as an entrepreneur? We find out from Gessie Schechinger who […]
Jennifer Priest: Grow Your Startup With Organic Traffic on Pinterest
Listen to our exclusive interview with Jennifer Priest: Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud Need more traffic? Maybe Pinterest is a place for you to start exploring? We speak to the founder of Smart Creative Social, Jennifer Priest to learn more about organic traffic on Pinterest. As a digital […]
Kenn Costales: Growing Leads and Revenue Faster for E-commerce
Listen to our exclusive interview with Kenn Costales: Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud How is the market-place shifting today due to the pandemic and what can you do to continue growing leads and revenue for your e-comm biz? The founder of Monolith Growth, Kenn Costales, who was on the […]
Russel Brunson: How to Get Tons of Traffic to Your Funnel
Listen to our exclusive interview with Russel Brunson: Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud Online traffic is a must today if you want to scale your impact! So, what does it take to get A LOT of traffic to any website or funnel? To answer that question, Clickfunnels founder, Russell […]
Travis Chambers: Scaling Your Marketing With Smart Video Strategy
Listen to our exclusive interview with Travis Chambers: Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud Travis Chambers knows viral videos. He was inadvertently launched into the social video marketing world with one — a short video of him and his wife “being dumb” (his words, not mine!) that he produced while still in college. […]
Alli Ball: Turn Your Knowledge into a Thriving Digital Business
Listen to our exclusive interview with Alli Ball: Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud What if you have a skill and expertise that could help a lot of people? How do you scale that into a thriving business today? We spoke to the founder of Retail Ready, Alli Ball, to find out. Alli is […]
How to Leverage Emotion in Your Content Marketing Strategy
I have been working in the marketing field for the past 11 years. In all these years, I have come to realize, one thing is that you have to go the extra mile to boost your sales. Marketers follow various methods to drive their sales. But every marketing strategy is carefully based on what your customers think. […]
JV Crum III: What it Takes to Scale a 7-Figure Meaningful Podcast
Listen to our interview with JV Crum III! Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud If you want to make a difference in the world with a podcast, how do you make it profitable? We asked serial entrepreneur and podcasting expert, JV Crum, who reaches over 12 million listeners. He became a self-made millionaire in […]
Emily Hirsh: Secrets to Startup Growth With Powerful Facebook Ads
Listen to our exclusive interview with Emily Hirsh: Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud Emily Hirsh is a self-taught marketing guru. Her marketing agency, Hirsh Marketing, specializes in Facebook and Instagram ads. Like many entrepreneurs, her business started out as a one-woman show. But in just two and a half years, she […]
7 Ways to Grab Your Customers’ Attention
Marketing your business and brand can help attract and retain customers. Effective marketing strategies can change as wildly as tech can. Most companies have seemingly shifted to social media marketing, a strategy that barely existed a few years ago. The massive amount of marketing tools available today can overwhelm small businesses. However, understanding how some […]
How Nonprofit Orgs Can Leverage Instagram Influencers in 2021
Marketing techniques are always changing, but they’re based on timeless principles that get results. Today’s influencer marketing trends are a new twist on the oldest marketing trick in the book: word-of-mouth advertising. Instead of turning to friends and family, though, people are now looking to social media influencers and celebrities for recommendations on what to […]
Immaculately Clean SEO Strategy: Sustainability Is the Key
Organic traffic is equally important as paid advertising for every successful marketing strategy. Putting a lot of effort into organic SEO will improve your ranking in the long run, and consequently, drive more traffic to your website. Besides basic SEO stuff, such as keyword research, there are many other aspects and factors necessary to develop […]
Understanding the Importance of Ethics in Digital Marketing
More and more people are starting to realize how important doing business ethically is and it looks like this is spreading to the marketing domain as well. This means that the approach people take in digital marketing has changed a lot since companies first started promoting their brands on the web. But how important is […]
Martin Ochwat: Scaling E-commerce For Long Term Success and Social Impact
Listen to our exclusive interview with Martin Ochwat: Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud Martin Ochwat is an expert in growth marketing. In our interview with him, he imparts some sage advice every social entrepreneur should hear and introduces us to Moop, his zero plastic waste personal care product company set to launch in […]
8 Steps to a Successful B2B Lead Generation Strategy
In today’s competitive environment, it is more important than ever to have a solid B2B digital marketing strategy. Your strategy needs to be result-oriented, customer friendly, and ultimately drive sales. Generating a Lead Pipeline to Drive Success Before starting, remember that no matter how great your marketing strategy, ultimately what matters is the quality of […]
How to Avoid Manipulation in Marketing With These Ethical Practices
The Way You Market Matters If manipulation in marketing gets you down, don‘t worry. There is another way. In 1991, when I received my marketing degree, we didn‘t have all the sleaze that we have today. I also didn‘t realize how much destruction marketing would do to people and our planet. Sure, I knew about […]
Perry Marshall Interview: Getting to the Rock Bottom of Real Problems to Reduce Competition
Listen to our exclusive interview with Perry Marshall: Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud Perry Marshall is the ultimate guru when it comes to sales and marketing. Touted as one of the world’s most expensive business consultants, he is an expert at getting to the root cause of business problems. That’s why his sage […]
Sustainable Development Goals Provide a Framework: Here’s How You Can Use Them
Many impact entrepreneurs feel overwhelmed when it comes to communicating the positive impact they’re making. Either they’re unsure exactly what metrics they should be recording, or they don’t feel confident that they’re delivering enough value to avoid accusations of greenwashing. Without a standard framework for impact measurement, it’s difficult to know what to include and […]
8 Pillars of Content You’ll Need to Start Your Marketing Online
200 million people now use ad blockers. If you haven’t noticed already, the wild, wild west days of digital marketing are gone. That’s why I created this short guide to help you figure out the 8 pillars of content you’ll need to start your marketing. You can no longer expect one email to get you […]
Proven Strategies to Grow an Audience on Facebook with Rachel Miller
Interview with author and founder of Moolah Marketing, Rachel Miller Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud Rachel Miller has a big heart and is a marketing shark! So much fun to talk to during this episode as she shares the secrets behind an impactful Facebook strategy to help you grow an engaged community. Our […]
3 Digital Marketing Mistakes to Avoid and Fix: Start Seeing Massive Results Today!
In the realm of sales and marketing, a lot of things can go wrong. There are so many touchpoints from cold lead, to buyer which leaves room for a lot of missed and lost sales. From shopping basket slowdowns to Facebook marketing pixels, there are a lot of ways your digital marketing could not be […]
Discover Your Innovative Angle to Scale Your Impact Business (interview)
Interview with Jessi Honard & Marie Parks, founders of Northstar Messaging Subscribe to this show on Spotify | iTunes | Stitcher | Soundcloud This is dynamic conversation since we have three people on the line who all love content strategy and storytelling! Jessi and Marie both are rockstars with a lot of great experience to share. They are also contributing […]
4 Trusted (Old School) Marketing Techniques You Should Try and Why They Might Work for You
No matter what industry your business is in, good and effective marketing will always be an indispensable asset. It’s essential for them, but if used correctly, it can also help you develop brand awareness, further engage customers and ensure you rise above your competition. However, with the ever-increasing influence, modern technologies are having on how marketing […]
How Chrissie Lam Took a Novel Idea and Turned It Into A Flourishing Social Business
This article was written by Tobias Roberts for Change Creator Magazine. We have all heard inspiring stories of how massive corporations got their humble starts in some struggling college student´s garage. Growing from a one-person entrepreneurial idea to a multinational corporation employing thousands of people can be difficult to imagine. Chrissie Lam, the founder of […]
5 Tips for Gaining Traction in Your Small Business That You Can Start Today
Starting a business and making a sale all requires connecting with the right people. You might have an elevator speech memorized, business cards printed, website running online, and are on all the right social media platforms, but the question becomes how you close the gap. How do you connect with the right person at the […]
How to Get the Right Clients with Marketing Funnels (Even as a Solopreneur!)
One of the scariest parts of launching a business of your own is the difficult process of securing a steady stream of loyal customers. For those of us who have grown up working in the corporate world, the clients we worked with were most likely drawn to the name recognition and long-term trajectory that many […]
Marketing Overwhelm? We’ve Been There. 3 Tips to Help!
Investing in marketing is one of the most important decisions you’ll make as an entrepreneur. We all know that we have to market, but many of us are flabbergasted at the thought of it. Marketing Overwhelm? When it comes to marketing your business, there are not too many out there that hit paydirt right away. […]
3 Ways to Implement Honest Marketing into Your Business Today
Have you ever stayed up really late and watched infomercials? You know the ones, the ‘hard sell’ products with three easy payments of 99.99? Yes. Well, we all have. In today’s world, we might not have as many infomercials running, but that doesn’t mean that we are not continually inundated with flashy promises, quick fixes, […]
